James Marriot

name

How to Evaluate Market Research Reports

25th September 2007
A well-drafted market research report plays a very important role in enabling marketers make appropriate business decisions. Market research reports play a very important role in presenting the market scenario and customer attitude in totality. They can d... Read >

Role Of SWOT Analysis in Market Research

21st September 2007
Market research is of vital importance for any company as it provides important information about the market and the consumers. It keeps the company updated with the changing tastes of the consumers. If a company wants to grow and flourish, it has to know... Read >

Concept Optimization And Market Research

20th September 2007
Concept organization is one of the most difficult job n product and service development. It involves deciding the important features and combinations, which will interest the consumers. Market research companies offer the facility of concept optimization ... Read >

The Role And Limitations Of Marketing Research

30th August 2007
Marketing research is the collection and analysis of information that is important in the identification and solving of a marketing problem. Although market research benefits a company in several ways, it is not easy to conduct market research. Market res... Read >

Data Collection Methods Used in Market Research

24th August 2007
Market research is the process of collecting, recording and analyzing the data available, in order to help the company understand and analyze its market and prospective customers. Market research includes the monitoring of marketing objectives, target... Read >

Indian Retail Banking Market Research Reports

20th August 2007
India being a booming economy, offers enormous growth opportunities to Retail Banking. It is essential for every economy to have a reliable and healthy banking system. It is with the help of market research report companies that foreign banks get to know,... Read >

Becoming A Market Researcher

17th August 2007
The job of a market researcher is interesting and profitable. Market research offers bright avenues for development to the new people entering in this field. There is no doubt about the fact that market research has bright future prospects. To become ... Read >

Opportunities and Challenges in Indian Retail Banking Industry

09th August 2007
The subject matter of retail banking is of prime importance. In recent years, commercial banks have witnessed development in the form of retail lending, all over the world. The growth in the field of retail lending is primarily because of the speedy advan... Read >

Celebrity Influences Buying Patterns of Consumers, says Market Research

26th July 2007
Market research companies have found out that the consumer's buying pattern is, to a large extent, depend upon the celebrities endorsing that product. Marketers are now adopting the strategy of associating a celebrity with their product in order to increa... Read >

Importance of Retail Market Research Reports

10th May 2007
Retail market research reports are detailed reports based on point of sale data collected from retail associations, they are essential to the retailers and the manufacturers. These reports facilitate the retailers to price their goods in lieu with the dem... Read >

Tourism One Of The Main Sources Of Income In India

22nd July 2006
Bringing in foreign exchange in bulks, the tourism industry has been contributing enormously to the Indian economy. The tourism sector is connected to various other sectors of the economy and influences the growth & development of those sectors. India... Read >

Qualitative Versus Quantitative Market Research

07th July 2006
According to the definition of AMA (American Marketing Association) market research is defined as a function that links consumer, customer & public to the marketer via information. Information that is used for identifying & defining various marketing oppo... Read >

South Africa's Convenience Store Market: A Toddler Amongst Sprinters

03rd June 2006
South African convenience store market is coming across a phenomenal transformation. The stores need a variety of branded products such as organic fruits vegetables and so on. The growing demand for imported foods and beverages for the expansion of th... Read >

How To Write Market Research Report?

14th April 2006
Whether you are writing a proposal, a business research report, a dissertation or a thesis – the rules governing the report writing process remain the same. Similarly the writing of market research reports also uses the same format irrespective of t... Read >

The Entail Of Technical writing services From India

06th April 2006
Nowadays, all business ventures and publications have websites. This is due to the immense popularity of the Internet when it comes to generating new business. However, it's not just enough to have a website. These websites need to be constantly updated a... Read >